Venkaiah Naidu, the Union Minister of Urban Development, Housing and Urban Poverty Alleviation and Information & Broadcasting, graced the first day of NFDC Film Bazaar. He enjoyed a thorough tour exploring the various segments.

Accompanying the Minister on the tour were Ms N J Shaikh, Director Finance of NFDC and Raja Chhinal, Director of NFDC, and they spent over an hour going through the Viewing Room, the Knowledge Series session, Producers’ Lab and Co-Production Market, Film Offices. The Managing Director, NFDC Nina Lath Gupta, the inspirational architect of the market, will not be attending the event this year.

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Venkaiah Naidu at Film Bazaar 2016

“I’m very impressed by the Film Bazaar. It is like a filmy supermarket. You have everything from incredible locations and screenings of the films, along with opportunities to interact with the producers. One can also experience seeing films in 3D. Everything required for filmmaking is available here; it is a great idea,” Venkaiah Nadu shared“I compliment the efforts and elaborate arrangements made by Film Bazaar and NFDC. This will help go a long way in producing films in India and films, in turn, will also encourage tourism and culture of the country.”

He continued, “Films are very important because they are the cheapest form of entertainment here. People need some relief; some sort of happiness. Secondly, films can portray our culture, our heritage. Films also can take the message of our country to other places. We have entered into a co-production agreement with different countries as we want to collaborate with other countries as well. The government will definitely encourage this.

After inaugurating the Multimedia Exhibition on ‘Azaadi 70 Saal’, he also met the South Korean delegation, the focus country this year at IFFI 2016, and had a fruitful discussion on the co-production agreement and attendant issues. The NFDC Film Bazaar Virtual Reality lounge in particular was of special interest to him and he spent some time trying out the VR gear powered by Samsung Gear VR, after which he went on to launch the National Film Heritage Mission calendar and website.

The Honorable Minister’s Film Bazaar walk was very inspiring and morale boosting for the entire NFDC team. He took a keen interest in the various segments of the Bazaar and interacted with the officials in-charge of the segments, which was very encouraging” said N J Shaikh, Director Finance of NFDC.

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N J Shaikh, Director, Finance, NFDC (Centre)

The Minister also commemorated his visit with a series of tweets including:

“Going around the #FilmBazaar organised by @nfdcindia. It’s like a filmi super market. Very good experiment #IFFI2016”

‘Trying my hand at virtual reality… seems to be next phase of Cinema… good experience #FilmBazaar @nfdcindia #IFFI2016’

‘Different States have put up film promotion stalls at #FilmBazaar @nfdcindia showcasing exotic locales. Having a glance at Telangana’

‘Inaugurating Multimedia Exhibition on Azaadi 70 Saal by @NFAIOfficial’

Celebrating its 10th edition this year, the annual NFDC Film Bazaar held from 20-24 November 2016 in Goa at Marriott, Goa has become a beacon for budding filmmakers from South Asia. The platform has been tirelessly evolving into a one-stop shop that encourages collaboration between South Asian and international film fraternities; a confluence point for screenwriters, filmmakers, sales agents, distributors, film festival programmers and financiers from around the world.